Melody Valerie Turns Four

Yes, that’s right, it’s our birthday! Four years ago, we first opened our doors on Etsy.com. It’s been an amazing time, and some of you probably remember those early dresses. Like the Joie de Vivre — our very first sale! (It was so exciting…!)

Or the Statement in Taffeta, from 2009; a lush concoction of taffeta and silk.

2010 saw our first forays into explicitly themed collections, with stripes for the summer and a travel-themed fall line (Voyages).

In 2011, collections got even more tightly themed, both in terms of color and concept. We also ventured into hats and scarves with our Christmas collection, a delightful way to shake things up!

So far, 2012 has shaped up to be a great year. Our craftsmanship has only continued to improve. Our latest collection, “Diaphanous”, was technically and artistically challenging, but also extremely satisfying. Nothing like tackling slippery fabrics, and winning!

 

What lies ahead for Melody Valerie Couture?

We’re not exactly sure either. But we know it will stay true to our core values: wholesome design, impeccable craftsmanship, and luxurious materials. Dresses so beautiful, they completely reset your expectations of what doll couture can be.

Thanks for coming along with us. It’s been an amazing last four years, and we can’t wait to see what new adventures lie ahead for Melody Valerie in the months to come!

–Melinda and Melody

Direct Checkout and other Delights

So, Etsy recently began accepting credit cards directly through their site! This is exciting news for Etsians because now anyone (anyone with a Visa, MasterCard, Discover, or American Express, that is) can buy from shops with “Direct Checkout” enabled. Just like Amazon!

What does that mean for Melody Valerie Couture? Well, we still do take PayPal, but now — now you can pay with your favorite piece of plastic, too. (In fact, we slightly prefer plastic.) And if you’ve been waiting to purchase your very own piece of Melody Valerie, but never managed to sign up for PayPal, now you have no excuse. 😀

Our shop is empty currently, but that’s just to make room for the new dresses coming in the Fall Collection! (More on that later… stay tuned… )

What else is delightful? Paper dresses from the 60s!

the Souper dress, from the Met Museum

–Melinda